Accor's hotel brands explained: which ones are luxury?
Accor sorts its hotels into five segments: Raffles, Fairmont, Sofitel and MGallery sit under Luxury, Pullman and Swissôtel under Premium, ibis under Economy.
Accor's brand page lists Raffles, Orient Express, Sofitel, Sofitel Legend, Fairmont, Emblems, Faena, Banyan Tree and MGallery Collection under Luxury, checked on 12 November 2026, and places Pullman and Swissôtel under Premium.
Sofitel London St James sits in Accor's Luxury segment and holds one MICHELIN Key in the 2026 selection, but it has no swimming pool, and its spa opens Monday 10:00 to 17:00 and Tuesday to Sunday 10:00 to 18:30.
Novotel London Blackfriars, a Midscale hotel, has an indoor heated pool 1.2 m deep and 12 m wide, while Pullman London St Pancras, a Premium hotel, has a sauna open 06:00 to 23:00 and no pool at all.
Accor sorts its hotels into five segments on its own brand page: Luxury, Lifestyle by Ennismore, Premium, Midscale and Economy. Raffles, Orient Express, Sofitel, Sofitel Legend, Fairmont, Emblems, Faena, Banyan Tree and MGallery Collection all appear under Luxury, checked on 12 November 2026. Pullman and Swissôtel, which plenty of brand lists describe as luxury, sit one step down under Premium.
Segment
Brands in this segment
Example hotel
Luxury
Raffles, Fairmont, Sofitel, MGallery
Raffles London at The OWO
Lifestyle by Ennismore
The Hoxton, SO/, Delano, SLS
SO/ Paris
Premium
Pullman, Swissôtel, Mövenpick, Peppers
Swissôtel Sydney
Midscale
Novotel, Mercure, TRIBE, Adagio
Novotel London Blackfriars
Economy
ibis, ibis Styles, JO&JOE, greet
ibis London Blackfriars
Segments from Accor's brand page, checked on 12 November 2026. Example hotels from our survey of Accor hotels in London, Paris, Dubai and Sydney, checked on 12 November 2026.
Which Accor brands are luxury?
The Luxury heading on Accor's brand page carries Raffles, Orient Express, Sofitel, Sofitel Legend, Fairmont, Emblems, Faena, Banyan Tree and MGallery Collection, checked on 12 November 2026. The group's corporate portfolio page gives the same core list. Inside that segment the hotels still differ widely, and the published facts are the way to tell them apart.
Raffles London at The OWO holds three MICHELIN Keys in the 2026 selection. Its Guerlain Spa has nine treatment rooms and opens daily for treatments from 10:00 to 19:00, its gym runs 24 hours, and its 20 m indoor pool opens Monday to Friday 06:30 to 21:00 and Saturday and Sunday 08:00 to 20:00, with family swim time daily 08:00 to 10:00 and 16:00 to 18:00.
The Savoy, A Fairmont Hotel also holds three MICHELIN Keys in the 2026 selection. Treatments run daily 10:00 to 18:30 in three treatment rooms, and the atrium pool opens Monday to Friday 07:00 to 21:00 with last entry at 20:30, then Saturday, Sunday and bank holidays 08:00 to 20:00, with children's swimming hours daily 09:00 to 17:00. The pool length is not published.
Sofitel London St James holds one MICHELIN Key in the 2026 selection, and its restaurant Wild Honey St James holds one MICHELIN star. The hotel has no pool, its spa has four treatment rooms and opens Monday 10:00 to 17:00 and Tuesday to Sunday 10:00 to 18:30, and Wild Honey serves dinner Tuesday to Saturday only.
Is MGallery premium or luxury?
MGallery Collection is filed under Luxury on both of Accor's brand pages, checked on 12 November 2026, so the many third-party lists that place it in the premium tier do not follow the group's own classification. The collection covers buildings with a history rather than a single room standard, which is why two MGallery hotels can feel nothing alike.
Molitor Hotel & Spa Paris - MGallery Collection occupies the restored Molitor swimming baths in the 16th arrondissement. Its spa has 13 treatment rooms, including two duo cabins and a hammam, and opens daily 10:00 to 20:00. The 46 m heated outdoor pool and the 33 m indoor pool are open to hotel guests from check-in until check-out, and no daily pool hours are published. The Porter House Hotel Sydney - MGallery Collection, at 203 Castlereagh Street in the CBD, sits in the same segment with check-in from 14:00 and check-out by 11:00.
What does Accor count as premium?
The Premium heading carries Pullman Hotels & Resorts, Swissôtel, Mövenpick, Grand Mercure, Peppers, Sebel, Mantis, Art Series, Angsana, Garrya, Adagio Premium and Thalassa, checked on 12 November 2026. These are full-service city hotels and resorts with restaurants, meeting space and, in many cases, a pool.
Swissôtel Sydney, at 68 Market Street, has an underground walkway to Town Hall station. Its Spa & Sport has four treatment rooms and opens Monday, Tuesday and Thursday to Sunday 09:00 to 19:00, closed Wednesday, with public holidays 10:00 to 17:00. The heated rooftop pool opens daily 06:00 to 22:00. Check-in is 15:00 and check-out 11:00.
Pullman London St Pancras shows the limits of the label. Its Fit Lounge gym is open 24 hours and its sauna runs 06:00 to 23:00, but the hotel publishes no treatment rooms and no pool, and it is about 200 m from King's Cross and St Pancras International. Its meeting figures do not agree between sources: all.accor.com gives a largest room of 552 m², the hotel's own site gives 352 m², so that figure is worth confirming before booking an event.
Where do Novotel, Mercure and ibis sit?
Novotel, Mercure, TRIBE, Adagio, Mantra and Handwritten Collection are filed under Midscale, and ibis, ibis Styles, ibis budget, greet, JO&JOE, BreakFree and hotelF1 under Economy, checked on 12 November 2026. The gap between the two segments usually shows up in the restaurant, the meeting rooms and the room size rather than in the location.
Novotel London Blackfriars has 182 rooms, an indoor heated pool 1.2 m deep and 12 m wide with a whirlpool waterjet, a Saunarium combining sauna and steam room, and eight meeting rooms with a largest of 84 m². It publishes no treatment rooms, no pool hours, and gym hours printed as 6AM until 10AM, with time slots booked in advance. London Blackfriars station is 800 m away, a 7 min walk.
Mercure Paris Opéra Garnier Hotel & Spa shows how far a Midscale hotel can stretch in one direction and not another. Its Spa Hysope covers 160 m² on the second floor with two treatment cabins and a hammam, and the spa hours are not published. There is no pool, classic rooms measure 11 to 12 m², and no restaurant is open at present, with a restaurant and bakery announced for the end of 2026.
Aparthotel Adagio London City East is the long-stay shape of the segment: a full kitchen in every apartment, from a 35 m² one-bedroom for four up to a 117 m² four-bedroom for eight, with no restaurant and no bar on site. Breakfast runs Monday to Friday 07:00 to 10:00 and Saturday and Sunday 07:00 to 10:30.
ibis London Blackfriars shows the Economy floor: 297 rooms refurbished to the brand's KAI concept, standard rooms of 16 m², Southwark Underground station 140 m away, breakfast served until 11:00 on weekdays and 12:00 at weekends, and no gym, pool, spa or meeting room. The hotel is cashless and takes card payments only.
What is Lifestyle by Ennismore?
Lifestyle by Ennismore is a heading of its own, set beside Luxury rather than inside it, and it carries The Hoxton, SO/, Delano, Hyde, SLS, Mondrian, Mama Shelter, Morgans Originals, 25hours and 21c, checked on 12 November 2026. Ennismore is Accor's lifestyle arm, with Accor holding the majority stake, so these hotels are bookable on all.accor.com like the rest.
Facilities vary as much here as anywhere. SO/ Paris has a Maison CODAGE spa with two treatment rooms and a hammam, open Monday to Saturday 10:00 to 20:00 and Sundays and bank holidays 10:00 to 19:00, and no pool. The Hoxton Southwark has a 24-hour gym on the 12th floor and no spa and no pool, and guests aged 13 and over are booked as adults.
One inconsistency is worth knowing before you compare lists. Rixos appears under Luxury on Accor's brand page and under Lifestyle on the group's corporate portfolio page, both checked on 12 November 2026. Our Dubai records follow the corporate page.
Does the segment tell you whether there is a pool or a spa?
The segment describes the service level Accor promises, and the facilities move independently of it. Sofitel London St James sits in Luxury with no pool at all. Novotel London Blackfriars sits in Midscale with an indoor heated pool. Pullman London St Pancras sits in Premium with a sauna, a 24-hour gym, and neither a pool nor a treatment room. Mercure Paris Opéra Garnier Hotel & Spa sits in Midscale with a 160 m² spa and rooms from 11 m².
In our view the segment is a useful shorthand for the service and the price band you should expect, and a poor guide to the facility list. The hotel's own page, with its published opening hours, is the only thing that settles whether the pool exists and when you can use it.
Which brands on all.accor.com are not Accor's own?
Banyan Tree is the clearest case. It appears under Luxury on Accor's brand page and its hotels are bookable on all.accor.com, but it belongs to Banyan Group. Banyan Tree Dubai is co-managed by Banyan Group and Accor's Ennismore, under a partnership between Accor and Banyan Group signed in 2016, and Accor's own brand page warns that some hotels in the brand do not take part in the ALL loyalty programme.
On the table, the hotel does well by Dubai standards. Two of its restaurants are listed in the MICHELIN Guide Dubai 2026 under Selected, TakaHisa for Japanese omakase and Demon Duck by Alvin Leung for contemporary Chinese. Neither holds a star. Banyan Tree Spa Dubai opens daily 10:00 to 22:00, with couples treatment rooms and a sauna and steam circuit.
The hotels, one by one
The Savoy, A Fairmont Hotel
Strand / Covent Garden · Checked 12 November 2026
The Savoy has stood on the Strand since 1889, between Covent Garden and the Thames, and Accor runs it today under its Fairmont brand. It holds three MICHELIN Keys in the 2026 selection, keeps three Gordon Ramsay restaurants and the American Bar, and has a heated indoor pool on the third floor. Charing Cross station is a four-minute walk.
Raffles London at The OWO is the first Raffles in the UK, opened in 2023 inside the Old War Office, the Edwardian building on Whitehall completed in 1906. It has 120 rooms and suites, nine restaurants and three bars, and a Guerlain Spa with a 20 m pool. It holds three MICHELIN Keys in the 2026 selection and a Forbes Travel Guide Five-Star rating for 2026.
Current offerStay Longer: an additional night with the hotel’s compliments, until 31 December 2026Checked 12 November 2026 · See the offer (opens in a new tab)
King's Cross / Somers Town · Checked 12 November 2026
Pullman London St Pancras stands on Euston Road, between Euston and King's Cross St Pancras, and is the only Premium-brand hotel on Accor's London city page. It has 312 rooms and suites, the GA KingsX bar and restaurant, and a gym that never closes. It suits a stay built around a train better than one built around a spa: there is a sauna, but no spa and no pool.
A 182-room Novotel on Blackfriars Road, between Southwark station and the river, with the fullest published wellness offer of the five London Novotels in our ranking: a heated indoor pool with a whirlpool, a combined sauna and steam room, and a gym. Tate Modern is a five-minute walk, and both Blackfriars and Waterloo stations are 800 m away.
An Accor aparthotel on Whitechapel Road, in the East End, where each of the 132 studios and apartments comes with a full kitchen. It is 17th of 21 in our Best hotels in London and earns its place on space rather than service: the largest apartment sleeps eight, while the building has no restaurant, no bar and no meeting room.
Current offerDecreasing price: up to 15% off from the 3rd night and up to 20% off from the 8thChecked 12 November 2026 · See the offer (opens in a new tab)
An economy ibis on Blackfriars Road, on the south bank of the Thames, two minutes on foot from Southwark station and 500 m from Tate Modern. It is 19th of 21 in our Best hotels in London: the rooms are small and there is no gym, but the position and the long breakfast hours make it an easy base for a city break on foot.
One MICHELIN Key in the 2026 selection and a one-star restaurant in the same building put this address first for us. Wild Honey St James, from chef Anthony Demetre, serves dinner Tuesday to Saturday 17:00 to 21:30 and lunch Wednesday to Friday 12:00 to 15:00, closed Sunday and Monday. The Sofitel Spa runs over three floors with four treatment rooms, a couples' suite, a Turkish hammam and a jacuzzi for two, open Monday 10:00 to 17:00 and Tuesday to Sunday 10:00 to 18:30. Piccadilly Circus is 300 m away, a five-minute walk. There is no pool, no sauna on any official page, and the gym is for hotel guests only.
Yes, if you want a starred dinner and a hammam within walking distance of the West End
Current offerFamily Escapade by Le Petit Prince: an adjoining room for the children at half priceChecked 12 November 2026 · See the offer (opens in a new tab)
Yes. Sofitel appears under the Luxury heading on Accor's brand page, checked on 12 November 2026, alongside Sofitel Legend. Sofitel London St James holds one MICHELIN Key in the 2026 selection and its restaurant Wild Honey St James holds one MICHELIN star, though the hotel has no swimming pool.
Is MGallery a luxury or a premium brand?
Accor files MGallery Collection under Luxury on both its brand pages, checked on 12 November 2026, so lists that place it in the premium tier do not follow the group's own classification. Molitor Hotel & Spa Paris - MGallery Collection has a spa with 13 treatment rooms open daily 10:00 to 20:00, a 46 m heated outdoor pool and a 33 m indoor pool.
What is the difference between Pullman and Sofitel?
Accor places Sofitel under Luxury and Pullman under Premium, checked on 12 November 2026. The facilities do not follow the segment automatically: Sofitel London St James has a spa with four treatment rooms and no pool, while Pullman London St Pancras has a gym open 24 hours and a sauna from 06:00 to 23:00, with no treatment room and no pool.
Which Accor brands are the cheapest?
Accor's Economy heading carries ibis, ibis Styles, ibis budget, greet, JO&JOE, BreakFree and hotelF1, checked on 12 November 2026. ibis London Blackfriars has 297 rooms, standard rooms of 16 m², Southwark Underground station 140 m away, and no gym, pool or spa. No room rates are published in our survey.
Is Banyan Tree an Accor brand?
Banyan Tree appears under Luxury on Accor's brand page and is bookable on all.accor.com, but it is not an Accor-owned brand. Banyan Tree Dubai is co-managed by Banyan Group and Accor's Ennismore under a partnership signed in 2016, and its spa opens daily 10:00 to 22:00.
Does the brand tell you whether a hotel has a pool?
No. Within our November 2026 survey, Luxury-brand Sofitel London St James has no pool while Midscale-brand Novotel London Blackfriars has an indoor heated pool 1.2 m deep and 12 m wide. Premium-brand Pullman London St Pancras has neither a pool nor a treatment room. The hotel's own page is the only reliable check.